Naming Names... How to Name your Business

Sometimes the best inspiration comes from hearing about the deconstruction of other company's names. For you, I am happy to share how I came up with "Slice A Day :: your slice on marketing"...

First the purpose and vision of my site was to have people volunteer some marketing stories...true case studies of business owners and how they promote business.

Then gathered the supplies for brainstorming. I had a sheet of paper, pencil and a dictionary/thesaurus.

Let the brainstorming begin!

I love really clever, catchy and visual names. It comes from having a web design and creative background. The AIGA.org hosts a local networking event called "Brew" with the tagline "where ideas perculate". I loved it! And to mimic it's genius, here is where that spark of inspiration took me.

::: Start List :::

? "grill - where ideas sizzle"

? "water cooler"
...sidenote: i thought that's where people really talk openly

? "feedbag - serving up ideas"

? "your market draw"
...sidenote: i don't know how i got here

? "evoke"
...sidenote: now i'm just writing words, synonyms

? "persuade"
...sidenote: this is where the dictionary & thesaurus come in

? "convince"

? "share"

... a few minutes pass by
... a few more minutes pass by

? "Slice-A-Day.com"
...sidenote: visual images of pie and cake
...sidenote: slice is a portion of a bigger piece...hmm

? "Share Your Slice On Marketing"
...sidenote: tagline that explains and supports vision

::: End Brainstorming List :::

I like "slice" because you just get quick and small chunks to read... just enough to evoke a thought, to make you think, or to leave you wanting more.

-----------------------------------------------
Maya Sunpongco
Slice-A-Day.com
your slice on marketing

____________________

Advertisement: Honest Riches - Click Here!

Advertisement: Lost AdWords - Click Here!

Advertisement: Get $1 Million A Month In Google Pay-Per-Click Ads Free! - Click Here!

Advertisement: Who Loves Money? - Click Here!

Advertisement: SEO Elite, the GrandDaddy of SEO Software - Click Here!

---

Branded Email: Email Branding is the Next Generation of Email

All You Need is Branded Email Or Always Branded Email There to Remind MeFor the past 75 years, almost every form of popular communication has transformed from... Read More

The Keys to a Great Logo

Logo, graphic, icon, logotype, typogram, logoform, image?call it what you will, a logo by any other name is the group of letters and/or symbols used in a... Read More

Brand Your Name!

Have you ever thought about branding your name? Does the idea sound too egotistical for you or does it make good business sense? Let's examine personal name... Read More

Putting You and Your Company in Position to Own Your Market

Americans have always liked their coffee hot. But then Starbucks made hot coffee desirable, in demand, and extraordinarily profitable. And then Starbucks made coffee "cool" with its... Read More

A Lesson in Branding from Paris Hilton

I have never been a fan of Paris Hilton.I see her parading around in her odd-looking clothing choices, leading her loyal following of giddy anorexic schoolgirls around... Read More

Quick Tactics To Brand Your Business And Make More Sales

This may come as a surprise... to you, but Branding is more than just Logo and Business or Product Name recognition.Branding is "The total emotional and intellectual... Read More

Build Brand Identity - Brand Identity Guru

Successful Guru marketers have a secret weapon that they use every single time they communicate about their businesses. It's one of those intangibles that are easily misunderstood.... Read More

Branding Advertising Agency

Branding used to be a fancy business word, but it is becoming more and more used in everyday business meetings. Finally! For decades, big corporations have used... Read More

Image is EVERYTHING

The absolute foundation of your small business is your image. The way potential clients and/or customers perceive your business sets the stage for the way your product... Read More

Brand Lo-o-o-o-o-ve...

So... how have you been building your brand lately?Now, I'm writing this in my best Barry White voice... "How's your Brand Lo-o-o-o-o-ve, baby?"It may sound obvious, but... Read More

Trademark: Do I Need One for My Business Name and Logo?

Wondering if a trademark is important to you as a business owner? Let's start with the basics. A trademark is a word, phrase, symbol, or logo that... Read More

The Big Uneasy: Clearing the Clouds of Guess

People often come to me to assist them with developing their brand because they are unable to accomplish the business success they desire. They're experiencing what we... Read More

Brand Name Identity in the Oil Business

I submit to you that Brand Name Identity in the Oil Business is just a important today as it was when Mobil Oil and McDonalds were building... Read More

Choosing The Right Business Name

Sometimes, new entrepreneurs are in such a rush to get started at their businesses that they jump right into working with customers without giving much thought to... Read More

Corporate Logo Design ? 6 Keys to Success

A corporate logo design should be highly instrumental in building your corporate identity and should successfully exude the company's attitude. The viewers must have some idea about... Read More

Brand Positioning - Brand Image

That cross-trainer you're wearing -- one look at the distinctive swoosh on the side tells everyone who's got you branded. That coffee travel mug you're carrying --... Read More

Company Vehicles Have Advertising on Them; Tips on Driving in Parking Lots

Try to avoid backing up whenever possible. Occasionally some one in a small car will park directly behind you at a gas station or stop sign. They... Read More

New Uniforms Could be the Gold Charm for the Golden Arches

New designer uniforms could be the gold charm McDonald's needs to connect their new hip marketing campaign to their fast-food restaurants. This possible gold charm for the... Read More

The Brand Called You

The best brands always try to do the right thing, so that their reputations will remain unsullied. But beyond that they grow,... Read More

When Search Engine Marketing and Trademarks Collide

In the world of marketing, branding issues are always an important part of any campaign. Companies work hard for their name to be recognized as a quality... Read More

Build Brand Value BIG Time

Ask your self this question, In which business are we really in? And stay far from the dark world of commodities...I am astonished!!! I just witness how... Read More

Managing the Corporate Brand - a Reputation Perspective

Adored, respected and coveted by customers and organisations alike, corporate brands represent one of the most fascinating phenomena of the business environment in the 21st century. Their... Read More

The Top 10 Strategies for the Positioning of Success

Many businesses of today are often driven to compete striclty on price, quality, and features of their products and services. Companies who prosper over the long term... Read More

The Secrets of Starting Business Successfully

Starting Business Secrets will help you to start your own business successfully. The American Dream is, and always will be, to come up with an idea,... Read More

Brand Identity and Brand Image - Brand Identity Guru

It is important to distinguish between corporate identity, brand identity, and brand image. Corporate identity is concerned with the visual aspects of a company's presence. When companies... Read More

You Bored Me at Hello - Top Three Strategies for Networking Your Brand

"You had me at hello," those famous words from the movie Jerry McGuire let Tom Cruise know that Rene Zellweger's character was hooked from that point and... Read More