|
|
|
|
|
|
|
|
|
|
|
Ripped content: well the term itself is self explanatory. Content that has been copied from some other site, without any official authority to do so. Although sounds like an extremely trivial issue but is not so, considering the strict copy right laws governing intellectual properties in various countries. Careless usage of such content can thus lead you in some seriously troubled waters and at times involving legalities of more then one country. By the term "content provider" I denote the person, whom you may hire for writing the content of your website, articles or for copywriting a product or service.
Let's look at this problem more closely. You are contacted by some person, quite distinctively, through your IM service. The person introduces himself to be a reputed content provider and for credibility also supplies you with some web site addresses he claims to have given the contents for. The final shot, to sweep you from your feet is their rock bottom prices. Any mention about copyrights is brushed aside or circumvented so effortlessly and cleanly that you stand fooled with both eyes open.
However, this is the end of the stage one of their plan. Enter part two and you are supplied loads of tweaked and altered or down rightly plagiarized material from numerous sites, all packaged into one installment for you. While you are complimenting yourself about a steal deal, what you don't probably know is that there are laws you have violated and for which you might have to pay a price many fold ? than your steal deal!!
Caution- is the word when it comes to hiring content providers or copy writers for your site or products. And there are some unspoken rules within the industry circles. For e.g.,
a) Before hiring a content provider or a copy writer, always check for their portfolio, those with a site of their own are some how more trust worthy.
b) Request and check references,
c) Ask for samples of some specific style or format, this shall help you ascertain the quality of the worker.
d) Have a clear understanding about copy rights and laws pertaining to the same.
e) Expect to go by the prevailing market rates, do not be fooled by throw away prices and always deal only after fair agreements are chalked out.
A good way of finding out ripped content is to Google parts of the final works and cross checking the results.
Following these precautionary guidelines will not only help you respect and abide the laws but also save your precious money that might go into settlement prices once you are caught for violating these laws, plus the bad name that your business might incur for using plagiarized content.
For more information on what Plagiarizing actually is, go through my article titled: Plagiarism ?an Overview.
About the Author
Mr. Vishnu is CEO and founder of easternBrain Inc. a gen nex .com company based in Rajasthan, India. easternBrain Inc. specializes in providing professional content and copy writing services. They provide a full spectrum of writing services and have written on varied topics like politics and economics apart from web content and copy writing. Under the supervision of Vishnu easternBrain Inc. has also written business plans and eBooks.
You can reach Mr. Vishnu at emailvishnu@gmail.com


We all know words are powerful. Whether written or spoken, according to advertising legend David Ogilvy, some of the most persuasive words to use in marketing are:Now... Read More
The single most important element of your website's copy is the headline. Take away practically everything else and you can still manage a sale (if the headline's... Read More
From the early days of search engine optimization, keywords and content have always been vital to achieving your goals. Starting back in the days when we used... Read More
1. Address your reader as a friend, not as "Friend."When was the last time you received a letter from someone dear to you, addressing you as "Dear... Read More
These days, there's widespread acceptance that a website is an integral part of the marketing plan of any business. Likewise, it's commonly accepted that web copy is... Read More
Yes indeed, that's all you've got, 30 seconds to make your website visitors decide to stick around...The internet has changed how we think about the customer, the... Read More
Whether you're an executive or a small business owner, chances are you will have to hire a writer somewhere along the line to create your marketing material.... Read More
I like to use power phrases when writing sales material. These power phrases add punch to a line or a paragraph and I usually use them to... Read More
At times, it can be frustrating to find freelance business writers that are of good quality, dependable, and within your budget. The good news is that there... Read More
1. Isolation technique It doesn't matter how good your copy is if they don't read it. Put blinders on and read each line (including the headlines... Read More
Here's another drill ripped out of the Field Guide for my Red Hot Copywriting Bootcamp. There are 20 drills total which take 15 minutes per day (my... Read More
My name is Ann and I'm a grammar geek. There, it's out and I'm relieved. Does this mean my writing is perfect and consistently conforms to grammar... Read More
Think about how much you read about and spend on health and fitness.Do you ever exercise? Take supplements? Go on a diet? Visit the doctor sometimes? Most... Read More
COPYWRITINGAfter determining what we are going to sell, the next task is to effectively convey our message.Copywriting is the art of writing words and messages that successfully... Read More
You've identified the benefits you offer your customers, but how do you turn a list of benefits into engaging web copy which converts visitors into customers?Recently I... Read More
As a professional contractor who wears many hats, you owe it to yourself and your clients to be as organized as possible. In a previous article, I... Read More
1. Use a hand written letter on your ad copy instead of text. Write the ad on a piece of paper, scan it and publish the ad... Read More
Hi {FIRSTNAME Friend},Next time you're flicking through your local newspaper, take a good hard look at the ads. And notice how many of them give you a... Read More
Your goal is to land a few nice, secure freelance copywriting jobs, but how do you get them? The most important factor in finding these jobs is... Read More
In order to make more sales and get more profits for your business, fist of all, you should have a good ad copy. Once you master the... Read More
If you have children, you will doubtless remember saying to them, "You can do it."It's what we say when our toddlers first struggle to their feet.It's what... Read More
Now that your website is up and running, it's time to add content. Fresh content will make your site interesting and keep people (and search engine crawlers)... Read More
IntroductionA pencil. Yes, a pencil. In my opinion, every great idea has started with a pencil. Sure, lots stay in someone's head, but to me a great... Read More
I have been in the ad game for a long, long time. I have trained hundreds of writers, and I've been responsible for moving of millions £... Read More
Persuasive copywriting is what draws the attention of prospective customers. They see your product and are drawn it. But what makes this happen? What words can win... Read More
All the world's a story. Video games have storylines; newspapers report stories; country music lyrics tell a sad tale.At a quick glance it would appear that fiction... Read More
The single most important element of your website's copy is the headline. Take away practically everything else and you can still manage a sale (if the headline's... Read More
Are you a freelance copywriter working from home? If so, you've probably been on the project bidding war sites, like elance.com. You've probably seen ads like this:"Need... Read More
An interesting debate is currently raging among copywriters, web designers and content developers about the differences, if any, between writing copy for the web versus writing content.According... Read More
Every day, more and more of us begin new online business ventures, hoping to make a better living or just a little extra on the side. And... Read More
I have read thousands of ad copies online and offline over my lifetime. I have read excellent ad copies that made me buy right away and some... Read More
From time to time you will be faced with an opportunity that looks downright scary.The temptation is to think, "Hey, that's way outside my level of expertise.... Read More
Yes indeed, that's all you've got, 30 seconds to make your website visitors decide to stick around...The internet has changed how we think about the customer, the... Read More
Having worked as a digital publishing specialist at a large corporation at my previous job, I did not think being in charge of foreign language typesetting would... Read More
I worked as a business magazine editor for about 20 years. During that time, thousands of news stories and press releases crossed my desk.How does an editor... Read More
Run or hustle? Eat or devour? Move or scurry? You can boost the power of your copy by boosting the quality of verbs you use. Verbs show... Read More
Every salesperson and fledgling copywriter hears the harangue: DON'T SELL the FEATURES of a product ? SELL the BENEFITS those features bring!!!The concept's important but it confuses... Read More
Once a upon a recent time in a galaxy not so far away, I received an e-newsletter that provided valuable dos and don'ts for email newsletter publication.... Read More
Do you have the training and skills needed for copywriting?Are you looking for a way to get your foot in the door?Will you have what it takes... Read More
Your initial freelance writing assignments are the best way to present yourself to your client for repeated work. If you provide for them a good product, at... Read More
Ask yourself these questions:Are you an experienced writer?Do you want to stay at home to write?Do you want to work for yourself?Do you learn new things quickly?Are... Read More
For the e-book, Advice from Successful Freelancers: How They Built Their Careers & How You Can Too!, I asked ten questions of freelancers who were living their... Read More
Writers write just like painters, paint on canvas. This is one of the reasons why it is important that you launch your writing career by getting some... Read More
We all know that words have the power to persuade, compel and most importantly, sell.However, many have likened the process to getting the 'right words' to trying... Read More
1) Don't just hire a good designer. Hire someone who has had plenty of experience designing business collateral. Your designer needs to ask you the right questions... Read More
Want to know the secret of creating MEMORABLE promotional copy? Sales copy that actually stays with your customers long after they've finished reading it?Then master the art... Read More
Writing for the search engines is much different than writing in any other medium. Search engines are finicky, but they love text, so you're talking their language.... Read More
I've seen this ongoing debate debate jump up again recently in several Blogs and message boards and I can't help but laugh. It's not a new debate?... Read More
It's time to write your next ad or brochure. Maybe some web content. You've done all your research, and you're staring at a blank computer screen. You... Read More
One of the biggest challenges a copywriter faces is to make future clients feel confident in his or her ability. You know you can deliver, but your... Read More
Listen, consider this scenario.You have a deadline to honour. Time is pressing, tighter and tighter. You are hoping to come up with some topic for your project.....However,... Read More
In order to get ahead in your copy writing business, you need to know copywriting basics. There are several things that all business owners need to know,... Read More