|
|
|
|
|
|
|
|
|
|
|
In a fast moving global economy, e-mail offers you the convenience of being able to quickly get your message across to your colleagues or clients at any hour of the day or night. The Internet revolution has had the unintended effect of decreasing the use of oral communication and increasing the importance of text - particularly e-mails - as the primary means of business communication. Employees are no longer writing memos to each other; they are sending e-mails.
But are we taking e-mails as seriously as our other business correspondence? Remember, your correspondence says a lot about you, and E-mail etiquette (also called netiquette) not only makes for effective professional communication, but also helps you build a good professional image within your organisation and with clients.
Mind Your Manners
Be conversant with the fact that there are some people who are very sensitive to being addressed by their first names. When in doubt, use Mr., Ms., Sir, Madam or Dr. (if appropriate). When you are replying to an e-mail and the sender of the original message has used his or her first name only, then you could safely assume it's all right to use that person's first name as well.
Next, there are three words in the dictionary that are very important to netiquette. People may not notice these words when they're there, but if you forget to use them, you'll come across looking disrespectful and ungrateful. These very powerful words are "Please" and "Thank You".
Don't Use That Tone With Me
Tone is a difficult thing to explain. Remember when your parents would say "Don't use that tone of voice with me, young lady (or young man)?" Your feelings come across by the way you say something. It is easy to change your tone when you're speaking. When you're writing it's very hard to do so. Whenever you write an e-mail, you should read your message over several times before you hit send. Make sure that you come across as respectful, friendly, and approachable. And don't sound curt or demanding. Sometimes just rearranging your paragraphs will help.
If you're writing to someone you've communicated with before, you might want to begin by saying "I hope you are well." E-mail writers often use emoticons to convey a certain tone. For those of you who don't know what these are, emoticons are little faces made up by arranging parentheses, colons, and semi-colons. Use good judgement here. If you are writing to someone frequently and share an informal relationship, then emoticons are okay. If you're writing to a prospective client or your boss, stick to words only. Avoid writing your message using all uppercase letters. It looks like you're shouting.
And Your Point Would Be...?
When possible, don't ramble. Be concise and get to your point as quickly as you can. However, don't leave out necessary details. If providing a lot of background information will help the recipient answer your query, by all means, include it. You may even want to apologize for being so verbose at the beginning of the message.
Plz Don't Abbrvt.
Never ever use U instead of you, 2 instead of to or too, plz instead of please, and thanx instead of thanks. It's fine for personal e-mails. Business e-mails should be more formal. Of course, frequently used abbreviations such as Mr. and Ms., FYI (for your information), inc., and etc. are fine.
Spelling Counts... Grammar Too
Use your spell checker. That's what it's for. Don't rely entirely on the spell checker though. If you're using the wrong spelling for a particular use of a word, i.e. two vs. to vs. too, the spell checker won't pick it up. A minor typographical error in a lengthy e-mail will generally go unnoticed, but a series of typographical, spelling, and grammatical errors will indicate a lack of professionalism and has the potential to cost you business or maybe even your job.
Use A Descriptive Subject Line
Always use a subject line in your e-mails. Make sure the subject line is brief, but descriptive. Make an effort to keep your subject line to six or fewer words. The subject line is supposed to be brief and summarize the message, and not become the whole e-mail content. You can summarize the action item of e-mail in the subject line e.g., "Tues. meeting canceled."
Keep Check On Numbers
Be conservative about who you send your e-mails to. Only send it to those who are directly affected by the issue in question. Ask yourself, is this information useful to this person? Is this level of detail appropriate for this person, or should I send them a summary when everyone's input is gathered and we have come to a conclusion?
Send the e-mail "To" the person or people that you are asking for an answer or action, and be specific about what you are asking of whom. Send a courtesy copy (cc) to those who need to be aware of the request but are not asked to act upon it or respond to it. Double check that you have properly attached documents to avoid sending a second message.
Check messages frequently - at least three times a day. Immediately respond, delete, forward, or save to a folder as appropriate. The more you leave messages sitting in your Inbox, the bigger the chore to gain control again. It is also easy to lose track of an important action item, or message, if you do not keep it organised.
Just like any other type of written message, be aware that it could be forwarded to others or saved indefinitely. Be prudent in what you decide to write in an e-mail.
Include a signature of no more than four lines. Your signature should provide the recipient with a means to contact you other than e-mail, and should mention your designation, company name etc.
For internal communication, it is not necessary to always produce highly organised and precisely worded e-mails. However, etiquette is not totally abandoned in internal communication, particularly when it comes to professional courtesy.
Make A Good First Impression
Though e-mails are less intrusive than a phone call and faster than a letter, first impressions are as important here as any other business communication tool. An e-mail may be your introduction to someone you never met before like a prospective client or new boss or colleague or even a prospective employer. Take your time putting together a well-written message. Once you hit the send button you won't have another chance.
Rajat Rajwansh
http://www.naukri.com
Advertisement: Honest Riches - Click Here!
Advertisement: Lost AdWords - Click Here!
Advertisement: Get $1 Million A Month In Google Pay-Per-Click Ads Free! - Click Here!
Advertisement: Who Loves Money? - Click Here!
Advertisement: SEO Elite, the GrandDaddy of SEO Software - Click Here!

Don't overlook your current customers. After all, they're the ones who give you referrals and potentially come back for future sales.Marty Nemzow, best-selling author and marketing expert,... Read More
An autoresponder is a software program that automatically sends a prewritten reply to anyone who uses your autoresponder address. It works 24/7 everyday of the year.When you... Read More
According to a study by the Winterberry Group, email marketing brings in $15.50 per dollar spent. This is about 17% more than direct-mail campaigns and 73% more... Read More
Let's recap what you've learned so far...In the first lesson, you've learned the reasons what are smart autoresponders and why they work so well.In the second lesson,... Read More
1. E-mail courses are generally quick and easy to create. Contents for your e-mail courses are everywhere -- old articles, interviews, information from doing research. You only... Read More
1. Ask visitors to subscribe to your e-zine. It's a good idea to also give them a freebie when they subscribe.2. Have them sign-up to get access... Read More
Accusations of spam can be so harmful to your business that every effort should be made to prevent it.However, simply requesting a surfer to enter an e-mail... Read More
The saying "Quality, not Quantity" is applicable even to the world of email marketing. So many organizations are purchasing large databases of email addresses, with hopes to... Read More
There is currently a huge demand online for newsletter templates. In fact, if you are a graphic designer looking for some new work to do, you should... Read More
If you're in business on the Internet to make a profit, then you're probably aware of how significant a list of prospects is to your success.But what... Read More
We all know that spammers are looking for your email-address. You can mislead them easily in order to prevent receiving spamming emails. The most simple way to... Read More
As you read every word of this article, you'll be stunned by how quickly and easily you can build a massive list of opt- in subscribers without... Read More
Email marketing is undergoing rapid changes. Now, more than ever, both the creative and demographic selection and targeting of a message must be highly relevant and qualified.Microtargeting... Read More
Are you publishing an ezine or offering an email course? Are you talking with your subscriber through your ezine or email course? If so what are you... Read More
I get e-mails all the time from people on my list asking about how to build their lists. This is the most important part of your business.... Read More
Most people online are very familiar with the Nigerian Email Letter Scams. They've victimized thousands over the years and continue to do so. I am certain you've... Read More
The topic of sending attachments by e-mail is not one that is discussed as much as it probably should be. It is easy to attach a file... Read More
Don't be insulted. Don't take it as a personal rejection. But you can count on it happening without fail.Each and every time you send a mailing to... Read More
An autoresponder is a very powerful tool for any online business. Basically, an autoresponder is used to ease your tasks. Automation is critical when running an online... Read More
A common practice in today's e-commerce environment is to use email marketing campaigns to launch advertising initiatives for products and services offered online. Since 2003, CAN-SPAM laws... Read More
Tired of silly old email enquiries? Say hello to autoresponders!If there's one thing that drives us all crazy, it's not having enough hours in the day. You... Read More
Congratulations, you just made a sale!Congratulations, you just made a sale!Congratulations, you just made a sale!Wondering how those Super Affiliates make so many sales overnight selling someone... Read More
As an Online Home Based busy owner you will reach a point where all those free E-Mail Accounts just don't work anymore. It is possible to get... Read More
You are a home business entrepreneur. You have just built a fantastic website, acquired a host of good products but your advertising budget is small. How do... Read More
You may remember a time before there was email?a time when communications within most organisations were more formal and followed strict lines of protocol. Email has done... Read More
Out of all the possible approaches to affiliate marketing, lead capture and list building represents the smartest and most effective option.Why?A lost visitor is a lost sale.... Read More
Imagine going to bed and waking up in the morning to find that you made sales while you slept - all because of your autoresponder!What exactly is... Read More
Tired of silly old email enquiries? Say hello to autoresponders!If there's one thing that drives us all crazy, it's not having enough hours in the day. You... Read More
I bet you want to know what that one great way is! Right?!Well, I have found that one of the fastest ways to make a lot of... Read More
Any business today, be it online or off needs a solid foundation, without one a business will topple.Think of your business as a skyscraper, each level or... Read More
Companies have been focused on using the Internet to market goods and services to the consumer. Many see this as the major revenue stream on the net.... Read More
In this article I will give you several tips that can help you in improving your open and click-thru rates.1) Open rateIn order to your email campaign... Read More
Gartner estimates that half of the 5.5 trillion emails sent in 2001 was business related.Email has already taken over as the businesses' main communication channel. What most... Read More
Just about every successful Internet Marketer will tell you that, "The money is in the list". But, how do you go about building a good-sized email list?... Read More
Before I do this, let me describe how autoresponders work. Think of autoresponders as the equivalent of fax-on-demand, but for email instead of fax. You simply set... Read More
* The Automatic Responder is generally referred to as an Autoresponder.What is an Autoresponder?Autoresponder - An automated system that sends out a prewritten email to a person... Read More
Coming as I do from a direct response and direct mail background, I'm familiar with the various copy lines used to encourage people to open envelopes. A... Read More
When we speak about viral marketing, we are not talking about the newest disease. We are not talking about a Mad Cow Disease variant or something that... Read More
This holiday season 15 percent of consumers in the US plan to buy online, spending an average of $585. That's 9 percent more revenue for online merchants... Read More
Email AestheticsIt`s an old, old saying, but it`s true: you only have one chance to make a good first impression. And in email, the first impression is... Read More
Do you publish an e-zine or newsletter? If you answer yes, you may already know how difficult it is to build your subscribers' list.Most people use fake... Read More
It's been said before, but important to re-emphasize, e-mail is the "killer application" of the information age. According to the latest Forrester Research numbers, the permission based... Read More
An opt-in e-newsletter is one of the most effective marketing tools you can use because it is fast, personal, and inexpensive. Many small businesses are using e-mail... Read More
If you are a REALTOR focused on residential sales who distributes a monthly email newsletter, ask yourself: "Is my distribution list growing?" And more importantly, "Is my... Read More
Let's start at the beginning - why do you need a newsletter?Well of course, you don't NEED a newsletter BUT they can be very beneficial to your... Read More
How did you sell your last product? Imagine that I am a newbie writing you an e-mail after reading your ebook. How would you answer the question?... Read More
It's true that "content is king," but equally important to success in online marketing of any kind is contact. Not just the one time "flash in the... Read More
One of the greatest challenges facing business owners and managers is finding a way to cost-effectively communicate frequently and consistently with their target markets.It is nearly impossible... Read More
Things just got a lot hotter in the hyper-competitive world of online email providers.In response to Google's announcement that their soon-to-be-launched "Gmail" service will offer users 1... Read More
Advantages of the free mailing listsThe free newsletters are a great way to build a relationship with your customers, or with your potential buyers. Online, only a... Read More
Learning to write more effective e-mail is a valuable skill when you are trying to build an online business. Here are a few tips to get you... Read More
Adestra provide email marketing services to a host of UK marketers operating within travel, event organising, publishing, charity, entertainment and other industries.We've spent time analysing client campaigns,... Read More