How To Get More Clients and Customers; Dont Sell Be of Service

Whether you are just starting your business or focusing on growing it, I'm sure you are like most small business owners you are looking for ways to get more clients and customers. There is a lot of information out there on selling, persuasion tactics, and gimmicks to get people to buy. I am suggesting a radical shift in perspective when thinking about the question: How do you get more clients and customers?

Don't sell be of service. People hate to be sold stuff, but they are always buying services and products. Using the techniques of Attraction Marketing you will be able to connect with your perfect customers, be very clear on how you want to be of service, how to listen to what their challenges are and the solutions they are looking for. Your primary focus will be building a relationship not just making one sale.

This will impact every area of your business focus and actions. Prompting you to step back and reevaluate why you are in business, what you want your business to do for you, what you want to do for your customers and clients and how you want to make a contribution. With this clarity you will also be able to answer the most important question: what am I passionate about doing?

What business focus would be really fun for you to have, what is the business that will make you excited to get up in the morning and satisfied when you go to bed. What will give you the time and income level to do the other things you are passionate about in life and still be rewarded by a business that has money flowing in even when you are on vacation.

When you come from the perspective of Don't Sell Be of Service its important to attract your perfect clients and customers in a way that fits your natural action style. So if cold calling terrifies you, don't do it. Think of different strategies you can employ where you can be one hundred percent authentic. Remember if you are silently squirming inside you can't be authentic, so pick strategies that play to your strengths. Do you like writing, having conversations with small groups, sharing information about your product or service in a teaching style, do you like to do demonstrations, or make prototypes that show off the most interesting components of your product or service... Spend a few minutes brainstorming about all the ways you effortlessly show the passion you have for the solutions you provide and the positive impact they can have for people, you will find a number of different ways in which you can connect and be authentic.

You are not selling you are starting a conversation. It can be one person at a time or many people and it can be in person, in writing, over the phone, through a virtual medium... Market research can be as simple and as powerful as listening to what people have to say. Take an interest in them, listen with the only intention being to hear what they are saying, what are their challenges, what would be a perfect solution for them. I can guarantee you that your perfect clients and customers are giving you valuable insights every day; they are just being lost because you are not listening. People like to be asked what is important to them and this is a great way to start a relationship with a customer or someone who could be a great referral source for you.

You are clear on your different niches, what solutions you provide for your perfect customers and clients, now you start attracting them through different forms of marketing. Two things that are very important to remember, first you need to connect with the people you are attracting so you can turn the perfect ones into prospects and start building a relationship. You do this by getting their contact information and always giving value every time you connect with them. Second, your perfect clients and customers will come to you at different stages of readiness, so you need to have different levels on which you can connect as you build the relationship until they are ready to take action.

Just as it is important to give value every time you connect with your prospects and customers it is important to honor the value you are giving. You want to make sure that while being of service you are not giving away the store. That means having your pricing reflect the tremendous value you bring to your client and it means not discounting what you do in an effort to make one sale.

Build into your business model several different revenue streams, and many different levels that people can buy the solutions you are providing. This will create a varied stream of perfect prospects and money flowing in from different areas, so you can release attachment to any one sale and concentrate on your passion in business and being of service. This will make you magnetically attractive to your perfect clients and customers and you will have a continuous flow of new and repeat business.

~~~ Resource Box

©BZ Riger-Hull. Powerful solutions for Small Business owners, Self Employed Women, Professional Women in midlife? so you can THRIVE in your Business, Bottom Line & Life. Free Teleclasses for small business and self-employed success, monthly Answers & Resource call for attraction marketing. Visit http://www.allowingprosperity.com She is a certified Strategic Attraction Coach, Prosperity Guide, and Author of The Soul of Success. mailto:BZ@allowingprosperity.com

____________________

Advertisement: Honest Riches - Click Here!

Advertisement: Lost AdWords - Click Here!

Advertisement: Get $1 Million A Month In Google Pay-Per-Click Ads Free! - Click Here!

Advertisement: Who Loves Money? - Click Here!

Advertisement: SEO Elite, the GrandDaddy of SEO Software - Click Here!

---

Secret Revealed In The Business Code

? Beginners often rush into business without any planning.? Unless you do your homework, there could be many avoidable pitfalls.? You will minimise these pitfalls with careful... Read More

Entrepreneurs: Benefits vs. Features-Know the Difference!

Entrepreneurs know their business. They know their product, their service. Many of them write creative Web sites. But, one thing they are not as adept at is... Read More

Could a Book About Your Company be Worth $1.7 Billion? Building Value Through Publishing

"Berkshire Hathaway (NYSE: BRK.A) to purchase Clayton Homes for $12.50 in cash per share. Deal worth $1.7 Billion."From an article in the Knoxville News Sentinel -- a... Read More

The Lonely Hat: A Marketing Parable

Jones was a typical entrepreneur who worked long hours and wore many hats.The problem was that all the hats screamed for attention. Jones solved the problem by... Read More

Entrepreneurship: Insight and Closer Look At The Entrepreneur

Life as an entrepreneur is the American Dream. To be able to be your own boss, own your own business, never report to anyone else, work from... Read More

Work On, Not In Your Business

Are you busy? Everyone's busy! Ask anyone they'll tell you how busy they are. But how many people are accomplishing real results?In your small business, it's easy... Read More

Be Where the Pucks Going To Be

The "Great One" said it bestHockey legend Wayne Gretzky, when asked how he was always on the puck before anyone else, pointed out that he was by... Read More

Preparing to Outsource

It's important to understand when to add individuals to your business model. Adding a new team member should be an easy transition - that's where organization comes... Read More

Surviving the Three Pitfalls of Business Ownership

The morning sun sheds its brilliance and warmth on your sleeping face. 10:00 a.m. 10:15 a.m. 10:30 a.m. Finally, after half an hour of lying... Read More

Create Your Entrepreneur Dream Team

I hear it all the time. "What should I do about . . .?" As a business owner you're faced with the daunting task of making all... Read More

Great Tips Of Choosing An Office

You have decided to strike it out on your own and set up a business consultancy. Chances are you want to look at getting your own office... Read More

Four Steps to Entrepreneurship

As more and more people start or consider starting their own business, it is important that they understand the core steps that are required to launch successful... Read More

The Six ?F? Words Every Entrepreneur Should Know

Start your own business, and soon enough, you find yourself in a situation where there are many things you want to say, all of them unprintable.It happens... Read More

Entrepreneurship Story; Over Regulation in Franchising Final Chapter

Sally and Jim have launched their automotive franchise business and are now selling franchises; problems arise as lawyers and over regulation threaten to ruin their life's work,... Read More

Walt Disneys Failures Could Inspire Entrepreneurs

You are a struggling entrepreneur and sometimes it feels like you are pushing a 3 ton boulder up a steep hill. Costs keep mounting and you are... Read More

Entrepreneurship Story; Over Regulation in Franchising Part I

Jim and Sally run a successful auto business, which they have built up over two decades and have expanded to three stores and many of their friends... Read More

What Part of Handwriting on the Wall Dont You Understand - They Dont Hire People Over 50

In a recent talk to the Detroit Economic Club, President Bush told of a powerful statement made to John Bailey by his wife, "Just what part of... Read More

Before the Business Plan

Purveyors of conventional wisdom would have you believe that the very first thing you ought to do when setting up a new business is to create a... Read More

Starting Your Business By The Book

I've gotten several questions recently about the legalities of starting a business. So, this week I thought I would address a few of the more common legal... Read More

Traits of The Successful Entrepreneur

Want to know why certain people succeed and others don't. Well successful people have certain traits? Do you have them? Business has changed a great deal... Read More

Entrepreneurs - Your Well Being Should Come Before Profits

I believe the spiritual aspect of life, especially to entrepreneurs, is very important. While business may be the focal point for an entrepreneur's life, it's your outlook... Read More

Methods of Generating New Ideas for Entrepreneurs

Summary: Even with a wide variety of sources available, coming up with an idea as the basis for a new venture can still be a difficult problem.... Read More

Mobile Car Washing Long Term Opportunities in the Market

The long-term outlook for the Mobile Car Washing industry is positive. It is ripe for savvy company to develop regionally or nationally to dominate the market. Currently... Read More

Business Is No Guarantee of Riches

Q: I'm thinking about starting a business since that seems to be how most rich people get rich. I don't have any business experience or much money,... Read More

Entrepreneurial Ongoing Education Advice

I would like to give some advice to all the up and coming entrepreneurs; if you really want to be a superstar not only do you have... Read More

Goals and New Venture Creation

More and more corporate workers are leaving their jobs to start new ventures. When taking this leap, it is important that the goals of these entrepreneurs are... Read More