Reaping The Amazing Benefits of Writing E-zine Articles

Marketing on a budget is tough. This is a universal truth that all small business owners face. The most effective small business frugal marketing strategy available is writing and submitting articles to web sites, e-zines, magazines and newsletters. Listed below are some of the amazing benefits you can gain by using this technique.

1) Article creation and submission is a totally free marketing method! The only cost is a few hours of your time to write an article and offer it for publication.

2) Well written articles position the author as an expert while increasing credibility and educating readers about their business, services and products. Many internet gurus started their careers by writing and publishing articles on the internet.

3) Article authors are granted a by-line with each article that will allow readers to click through to a web site where they can be converted to e-zine subscribers for paying customers.

4) A good article can be used over and over again when customized for different audiences thereby reducing the need for you to write new articles as often.

5) Many publications will archive your article on their web site giving you a lasting method of promotion.

6) Writing and submitting articles will help you obtain incoming links to your web site. These are not "link farm" quality links ? these are the highest quality links available and they affect your search engine rankings accordingly

7) Your article can be published on your web site, optimized for search engines and submitted accordingly in order to increase your search engine traffic.

8) The more articles you write and publish on your web site the longer your visitors will stay and explore your site.

9) You can use your published articles to reach potential affiliates or joint venture partners who will, in turn, promote your business for you.

10) In addition to promoting your business, services and products you can write articles to promote your favorite affiliate program to supplement your income.

Even if you have little writing talent you can hire a ghostwriter to create an effective, informative article using your byline and then you can use that article to bring in more visitors to your web site, more subscribers to your newsletter and more paying customers to your business. The key is understanding that a well-written, entertaining and informational article is worth more than a paid advertisement in any publication.

As your marketing budget grows you can add emphasis to your article by purchasing a small e-zine ad in the publication for the same date your article will be published.

Writing and submitting articles is a free promotion tool, but it does take time. It will take several hours to submit an article to every available submission site and it can take six to eight weeks for publication. However, once your article is published it will create a long lasting stream of targeted visitors to your site that no other promotion method can accomplish. With each subsequent submission the process will be faster and easier.

The author grants reprint permission to all venues so long as the copyright and by-line are included intact.

© Davis Virtual Assistance, 2003.

About The Author

Bonnie Jo Davis is an experienced shoestring marketer who has handled article submission projects for herself and her clients for over eight years. For more information about article submission and a free excerpt of her new e-book "Articles That Sell" visit http://www.ArticlesThatSell.com

---

So You Want to Be a Web Copywriter?

I get tons of emails from people who want to break into web copywriting. Are you another one who's itching to get in on the copywriting action... Read More

Article Marketing: Why 2 URLs Equal Pure Champagne

If you are using articles to promote your business then I don't need to tell you that including the URL to your website in the resource box... Read More

One Well-Placed Article Nets 616 Mentions in Google

Evaluation of a Home-Run ArticleI've been writing articles and posting them online for several years. But it took a while before I learned writing well and developing... Read More

Will This Be Your First How-to Report?

You've got to start somewhere, but once you've created your very first How-To report and learned to develop your own research tactics - life will never be... Read More

Simple Tricks to Maximize the Reach of Your Marketing Message

Jim was working hard to grow his business. Long hours networking his rolodex, producing high quality products, and delivering exceptional service to his customers, but he was... Read More

Free Articles = Free Publicity (Or, How To Get Free Publicity For Your Business)

Publicity?you're business can survive without it, but it certainly won't thrive without it. Maybe you've seen your competition at it - their website was featured on a... Read More

Ezine Publishers Want These 5 Things From Article Authors/Writers

Want your articles to get picked up and reprinted by top name brand ezine publishers? While there is no shortage of authors willing to give their articles... Read More

Four Article Marketing Secrets to Boost Your Internet Home Business Profits

Many internet home business owners today have learnt that one of the best ways to promote an internet home business today is through writing and submission of... Read More

Article Writing: 5 Tips on How to Pull and Hold the Reader

Okay, so you're getting a feel for this article marketing thing. Cool. Now you must write articles that will engage your reader and hold their attention all... Read More

Write Articles Geared to Your Local Market to Bolster Your Local Search Visibility

The Shortest Distance to Your Home Town Enterprise is Over the InternetCombine two dynamite online methods for bringing your business to the attention of buyers - Local... Read More

What is a Ghostwriter and How Can I Find One to Hire?

A ghostwriter, as one may think is not a writer from another dimension, but rather a well established writer who researches and writes an article on an... Read More

Article Marketing & Copywriting Secret: How To Make Your Article TITLE Sell

Most authors are wasting their time producing dozens to hundreds of high quality articles that never reach a fraction of their traffic potential. It's a darn shame.When... Read More

Writing Articles for the Search Engines

This is precisely what I am doing here today (and every other day in my life)! I am writing to share my experience and hopefully, my knowledge... Read More

Why a Good-Quality Photo Should Accompany Your Articles

I'm betting that that 3 out of 4 of you who are reading this don't have a good-quality photo that you could give the media if a... Read More

Writers Block Begone

Back when I was in college, I belonged to one of those professional associations for the video industry. (I was a student member.) The monthly newsletter had... Read More