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How to Get Some of Paris Hilton?s TV Time

When your book is mentioned on television, sales go up. Immediately people start looking in book stores and on the internet to find out how... Read More

Achieve Media Attention for Your Business

Do you want to be quoted by the national press on a daily basis? (How much would that be worth to your business?)In the past... Read More

Do You See PRs Real Value?

As a business, non-profit or association manager, do you see the value in doing something positive about the behaviors of those important external audiences of... Read More

Your Organization: What Role PR?

As a manager, does your current business, non-profit or association public relations effort concern itself primarily with radio and newspaper publicity? Or does it concentrate... Read More

How Real PR Works

For some, public relations works well when their news release or special event winds up in the newspaper or on the radio.For others, public relations... Read More

Keep The Publicity Machine Rolling with Reprints

More than half of America skips the Super Bowl, the nation's most-watched TV event. So it stands to reason that not all your prospects will... Read More

Public Relations Strategies: Announcing News on a Press Tour

Gaining news coverage on a successful press tour requires planning, preparation, and follow up.Under the right circumstances, physically traveling to the media on a press... Read More


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Why News Releases Fail

Sorry about my otaku with this issue (otaku = more than a hobby, a little less than an obsession).Many of you may know me, since... Read More

Marketing-Minded Financial Planners, Focus on Main Points During an Interview

You never want to inundate a reporter with information, but you don't want to be branded a one-trick pony either. That's why I recommend coming... Read More

Underestimating the Power of In-House PR

Do small-business owners always have to rely on large PR agencies to get attention from the press? An entrepreneur recently asked me this question during... Read More

Getting to Know Your Local City Council Members

The easiest way to meet city council members is to meet them at an event. Usually city council members have a phone number that is... Read More

Getting Articles Published - Eight Steps for Trade Publications

Trade publications present an excellent opportunity for organisations to gain thousands of dollars worth of free publicity by having articles published. As they are regularly... Read More

Managers Need Basic PR

True, because department, division or subsidiary managers for a business, non-profit or association really DO need a dynamic yet workable blueprint for reaching those key... Read More

PR Essential to Your Success

Whether you are a business, non-profit or association manager, your success will depend, to a large degree, on how well you positively impact the behaviors... Read More