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Not speaking your language?

Your Voice is Your Instrument

On an introductory call, your voice is your instrument. During a face-to-face meeting, you have visual cues and body language available to add layers of... Read More

Write Fundraising Letter Overlines That Donors Cant Resist (Includes Samples & Examples)

The headline that appears over the salutation in a fundraising letter is known as the overline. Overlines have one goal: to persuade your donor to... Read More

The Best Day In The Week

The best day of the week is TODAY, of course. Yesterday's are lost forever, and we know only too well that tomorrow isn't promised to... Read More

The Truth Behind Linear Selling: Why It Can Make Prospects Run The Other Way

Sean works for a major telecom company.During one of our coaching sessions, he told me, "I've been diligent about following the sales process that my... Read More

Things You Need to Know Before Joining a Direct Sales Company

A lot of people are very intrigued by the idea of joining a direct sales company and being able to make extra money from home.... Read More

An Ideal Selling Situation

The largest sale that I ever closed was negotiated over hot dogs and a soft drink at a refreshment stand, just off the exhibit floor,... Read More

Cold Calling Pressure Reduction

Who likes cold calling? Most salespeople don't like cold calling, and do as little of it as possible. There are a number of reasons why... Read More


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Selling To Your Difficult Person

We all have people whom we find difficult. We don't understand them, connect with them, or even talk comfortably with them. But, when we own... Read More

10 Incredible Ways To Sell Your Products Now

1. Make your reader visualize they have already bought your product in your ad.Tell them what results they have gotten and how it makes them... Read More

Selling the Difficult: How to Sell What People Dont Understand How to Buy

I'll play a seller, using conventional selling methods, selling something difficult to understand; you be the prospective buyer. As we go through the process together,... Read More

Impotent Questions - How Much Are They Costing You?

Last issue we talked about what motivates people to buy something. A person or a business is motivated to buy when they perceive that a... Read More

Its Better When They Tell Them

You know that word of mouth can grow your business. You hear your customers say nice things about your company all the time. So why... Read More

Value Based Pricing, Not Price Cutting

Special Requirements for Reprint: we ask only that you include Paul's name and resource box, and keep all hyperlinks as live links.Complete Article with Resource... Read More

Tips for Increasing Your Profits with Gift Certificates

Offering gift certificates is an excellent way of increasing sales by solving your customers' gift-giving problems. Often people would like to give your products as... Read More