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Gic Number For Writing Sales Letters

When I write sales letters for my clients, one rule I always start with is The Rule of 7.I learned about The Rule of 7... Read More

Sales Letters - How to Write Them

You could just send out your brochure to potential customers but it's much better to personalise your mailing with a well written sales letter.Personalise -... Read More

Creating Intense Emotions That Motivate People

Ever wish that your presentations could be as much fun as a cool TV commercial? Come late January every year network TV treats us to... Read More

How Can a White Paper Support Sales and Marketing?

A white paper supports PR, marketing and sales because it works for all levels of decision makers. Engineers and executives may not be too impressed... Read More

Your Proposal Was Rejected... But Why?

When a request for proposal (RFP) comes in, you get excited! It's a chance to earn income, develop more business contacts, and expand your client... Read More

A Stupid Question, but it has to be asked

This is a stupid question but it has to be asked.Does your sales letter create as many sales as you would like?What proportion of them... Read More

3 Ways To Sell and Have Fun Doing It

There are many ways to sell and have fun doing it, but some times we really need to step outside the box and do something... Read More


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Web Promotion: 10 Amazing Web Promotion Ways To Jump Start Your Sales

Hello, do you have a website and sell something on the internet?If yes, may I offer you 10 amazing web promotion secrets to jump start... Read More

How Improve Conversion Rates

Do you know your conversion rates? Conversion rate is the number of visitors to your site that take the desired action against the total number... Read More

How to Write Testimonials that Sell CDs Like Magic

"Which is your best CD?"Ever get that question? My band has five CDs that we sell at shows, and I get that question all the... Read More

Clear Up Blurry Communication

One of the top brewing companies in America is a consulting client of mine. However, during a seminar for a brewery management team, we were... Read More

How to Set Appointments

The Importance of setting appointments is crucial to running a business. They are the key to a successful business.When making appointments try to make your... Read More

A Look at Store Fixture Parts

Products for sale need to be displayed in a manner which best presents them in the customers' eyes. For example, clothing needs to be folded... Read More

Selling To Women - Selling To Men - It Isnt the Same

Selling To Women - Selling To Men - It Isn't the SameNow let's not fall into the old style car salesman's trap of believing that... Read More