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Warming Up To Cold Calls

Will you do just about anything, including sending out hundreds of letters, to avoid making cold calls to your potential customers/prospects? If so, you're not... Read More

Lead Companies, Eight Features To Consider

So now the time has come to invest in Lead companies, but how do you know which one is the right one for you?When I... Read More

2 Steps to Sales Success

You have just walked out of the office of a potential new major customer that you have anxiously been waiting to meet with for weeks... Read More

5 Tips to Choosing a Direct Sales Business

With hundreds of direct sales companies out there, how do you choose the right one for you? Here are a few tips to make sure... Read More

9 Ways to Keep Clients Coming Back For More

A lot of effort is put into getting new clients. We all know our client base will change. Previous clients can move to a new... Read More

How To Get Rich Giving Away Something Free

The best of all worlds is to have a product you can give away free and still make money. That world exists. The product need... Read More

Lock, Stock, and Barrel!

The other night I was watching a classic western from 1969, Sergio Leone's "Once Upon A Time In The West". There's a scene in this... Read More


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How To Bully Your Prospects Into Buying Your Product or Service

Selling is a tough job, and sometimes you may need to appear tough in order to get the sale.As a salesperson (whether in person or... Read More

Store Owners - Five Ideas to Increase Sales

1. Animate your window display.How often do you change your window display? Once a month? Once a week? Try changing your window display every day!... Read More

?The Power Of Consumer Opinion, & How To Profit From It!?

Selling is just a whole lot easier when you know what people really want.But unless you're psychic, or know how to do the Vulcan mind... Read More

Are You Scaring Your Customers Away?

"Hello, is (pause) puh-TREE-shuh home?"So started my weekend lesson in marketing. It was Saturday afternoon, and started like a typical telemarketing call. Heavy accent, reading... Read More

Referrals: Getting Good Business By Doing Good Business

Whether you're a conventional sales person, a professional ? such as a dentist or lawyer or doctor ? or a business owner, you've got to... Read More

Color Psychology Will Make Or Break Your Sales Success

Color psychology is the biggest question I receive on a regular basis. The reason being is it's importance. Color is a trigger that is associated... Read More

How to Generate Leads on the Internet

In the last decade, the Internet has become a major commercial force. Not only do online sellers like Amazon.com have huge sale numbers, but nearly... Read More