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If Chicken Little were alive today he wouldn't be running around forewarning us of the sky that was about to fall. He'd be too preoccupied... Read More The number one requirement, whether you are a business owner or an employee, is to be able to say what you do, and say it... Read More Former General Electric CEO and legendary manager, Jack Welch, nailed the problem recently when he said there's just too much beating around the bush and... Read More 1. Make telephone callsFew things are more terrifying than the unknown. The fear you create for yourself is far worse than the reality of cold... Read More THE 7 KEYS TO GETTING MORE CLIENTS THAN YOU CAN HANDLE EVEN IF YOU HATE MARKETING AND SELLINGClients often ask me how I built a... Read More Britney Spears has recently caused controversy with suggestions that the ad campaign for her new fragrance range uses subliminal or hidden messages in its efforts... Read More Instilling urgency in a prospective customer can make the difference between achieving a sale and losing it altogether. If your prospects cannot vividly see personal... Read MoreChicken Little And The Disintermediation Myth
Open Your Introduction With A Firecracker Moment
Sorry, But Im Not Buying From You!
Ten Top Tips for Terminating Telephone Terror
Book Yourself Solid
Do You Know When You Are Being Sold To?
Just Ask!
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The fastest way to get a decision made is to speak directly with the decision-maker, right? OK, so you knew that. Often times, the decision-makers... Read More
The Importance of setting appointments is crucial to running a business. They are the key to a successful business.When making appointments try to make your... Read More
People ask me, "What should I charge?"I say, "Ask your clients."If they are respectable professionals you want as clients, they will be honest with you... Read More
Hello, do you have a website and sell something on the internet?If yes, may I offer you 10 amazing web promotion secrets to jump start... Read More
Former General Electric CEO and legendary manager, Jack Welch, nailed the problem recently when he said there's just too much beating around the bush and... Read More
In the last article I talked about different strategies for selling the 'reliability' aspect of your software or hardware.... Read More
Writing fundraising letters can be an effective way to request donations to a charitable cause. Letters are used for a variety of purposes and can... Read More
This evaluation is not for the "weak-kneed". Real questions to determine Real skills for Real world sales.When is the last time you were evaluated for... Read More
Products for sale need to be displayed in a manner which best presents them in the customers' eyes. For example, clothing needs to be folded... Read More
Manufacturers and distributors are rolling out more sales incentive programs for their channel partners than ever before.Some of these programs are not as successful as... Read More
As I prepare this issue of this Newsletter, at 37,000 feet on my way to Greenville South Carolina, the east coast is being battered by... Read More
Writing good sales copy is not an art, it is a science. There is no reason to get creative here. You want to follow the... Read More
Several weeks ago, I conducted a "Mastering the Cold Call" seminar for the Printing Industries of Connecticut and Western Massachusetts. At the end of the... Read More
Selling--a word that strikes terror in writers and professionals. We love to write. We love our work. We love to speak. We hate to SELL.... Read More