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FIRST IMPRESSIONS. First impressions often leave lasting impressions. Impressions also result in people's perceptions. There goes that age-old debate -- "Perception versus Reality." I... Read More Remember the day that you got your new computer (or the hand-me down from Uncle Larry) and you pulled that shiny case out of the... Read More I see a lot of mistakes, but here are the top five offenders you need to correct to give your site a boost. Bad Title.... Read More The "Wow" factor that accompanied the introduction of streaming media on the Web has long passed, and the technology now has to prove itself to... Read More Does your website make you any money? Does it SAVE you any money?Websites are more than just marketing tools, out there in Cyber-Land effortlessly promoting... Read More Should Generating Revenue From A Website Be The Prime Motivator? A pure sales site has only one purpose... to generate as much revenue as possible... Read More Automating your online business is one of the most important steps you can take to insure your success on the internet.If you have been on... Read MoreDesign Matters in our Visual Culture
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Sales Versus Customer Oriented Websites
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I see a lot of mistakes, but here are the top five offenders you need to correct to give your site a boost. Bad Title.... Read More
FIRST IMPRESSIONS. First impressions often leave lasting impressions. Impressions also result in people's perceptions. There goes that age-old debate -- "Perception versus Reality." I... Read More
I have written before about long sales copy on the web. But I have more to say on the subject. First, let me be clear... Read More
How often, men, have you come home to find the living room furniture in different places? Your wife said she was ready for something different,... Read More
The "Wow" factor that accompanied the introduction of streaming media on the Web has long passed, and the technology now has to prove itself to... Read More
Should Generating Revenue From A Website Be The Prime Motivator? A pure sales site has only one purpose... to generate as much revenue as possible... Read More
Think of the people who visit your site as blind dates. When you open the door, your blind date usually knows whether they are attracted... Read More
I've written about META tags in the past, and I thought I'd help you expand your search engine optimization efforts and increase your web hits.Rule... Read More
Have you seen Jesse James on the Discovery Channel's Monster Garage? Each week Jesse and his handpicked team create a customized vehicle... Read More
Learning how to convert visitors to your web site into buyers, is the single most important factor affecting the success of your online business. If... Read More
If you've just finished building your new website (or revamping your old one), how can you be sure it's "ready for prime time"? Or maybe... Read More
I ask myself that question about once a month.My website looks fine to me, but what are otherpeople seeing? And what are the Search Enginesseeing?... Read More
Many people today are tired of the Microsoft software that came pre-packaged with their operating system. Some have switched over to Apple's Macintosh line, but... Read More
When your web site sells more than a dozen items, you may face a fierce challenge of helping shoppers find what they are looking for.... Read More